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Archive


Entries by Michelleberns1

Home Author Michelle Berns (Page 2)

About Michelle Berns

With over 25 years of strategic marketing and business leadership, Michelle Berns brings extensive experience to Strategic Talent Associates (STA). Her career includes roles as Founder and Managing Director of STA, General Manager of a real estate investment firm, Marketing Communications Director for Berkshire Hathaway HomeServices, and Art and Entertainment Broadcast Journalist. Michelle specializes in developing and executing business strategies across financial, real estate, entertainment, technology, education, and health sectors—helping organizations navigate complexity and drive measurable results. Her approach combines big-picture vision with a strong focus on execution and detail. She is the creator of The Aligned Reset™, a proprietary framework that integrates strategy, human alignment, and decision-making to help leaders and organizations gain clarity, align direction, and accelerate results. Drawing from both structured methodologies and a holistic perspective, Michelle brings a uniquely grounded and forward-thinking approach to leadership, strategy, and transformation.

11Recognizing Social Connections and a Strong Support System

Recognizing Social Connections and a Strong Support System

Jul 18, 2024

Feeling connected, experiencing a sense of belonging, and maintaining a strong support system are crucial for overall wellness. These elements significantly impact both mental and physical well-being. This blog delves into the importance of social connections and support systems, highlighting their effects on mental health, especially for professionals in high-stress corporate environments. It also explores […]

12Why This Post Matters: Enhancing Workplace Sensitivity

Why This Post Matters: Enhancing Workplace Sensitivity

Jun 23, 2024

In today’s fast-paced work environment, embracing neurodiversity is essential for fostering a truly inclusive culture. Recognizing and supporting colleagues with ADHD not only enriches our teams, but also boosts overall productivity. This post delves into the cutting-edge potential of digital interventions designed for adults with ADHD, highlighting new strategies to enhance cognitive function and quality […]

13Rockstar Strategies: The 66th Annual Grammy Awards

Rockstar Strategies: The 66th Annual Grammy Awards

Feb 5, 2024

Embarking on a journey through the bustling city of Los Angeles amidst pouring rain, I recently had the privilege of attending the 66th Annual Grammy Awards Dress Rehearsal at the iconic Crypto.com Arena. As the founder of Strategic Talent Associates (STA), a company dedicated to empowering businesses through dynamic strategies, this experience served as a […]

14Unleash Your Superhero Value Proposition

Unleash Your Superhero Value Proposition

Jun 27, 2023

Picture this. You’re a small business owner, tirelessly working to conquer the market. You’ve got a fantastic product or service, a striking logo, and a catchy tagline. But there’s one thing missing—a secret weapon that can make all the difference. Enter the value proposition! In this blog post, we’ll explore the concept of value proposition, […]

15How to Deliver Value, Not Price

How to Deliver Value, Not Price

Mar 23, 2018

When selling your product or service, do you focus more on the price of that product or service, or do you direct your client’s attention to its value? Pricing is an extremely important part of any business, but if you can demonstrate the value of your product or service to your customers, you are going […]

16How to Work Smarter, Not Harder 

How to Work Smarter, Not Harder 

Feb 1, 2016

According to this Bloomberg article, many people spend approximately forty minutes every day just checking Facebook. Some people will spend a lot more time and some a lot less. No matter how much time is spent, unless your job is to check Facebook, this could be draining your time as well as your productivity. Other time-draining activities are less obvious. Email […]

17The Value of Visual Strategy in Business

The Value of Visual Strategy in Business

Oct 11, 2015

Today I’m seeing many of the best companies, whether a start-up or quite seasoned, overlook the monumental value of a dynamic strategy. What I found is that many times within many companies, strategy is replaced by a rather narrow focus on short term gains that may or may not support a company’s overall strategic direction. Then, […]

18Intuition: What is it Telling You?

Intuition: What is it Telling You?

Jul 26, 2015

Intuition can be difficult to define and even more difficult to use. I’ve remember a time in life when I felt out of touch with my intuition; however, with some careful, yet purposeful attention, I strategically and quite mysteriously  connected with it on a stronger level than before. Many of us may not have a strong intuition, and even fewer may have an intuition that routinely leads them in […]

199 Elements That Make a Good Leader Great

9 Elements That Make a Good Leader Great

Jun 15, 2015

You’re already a good leader—but you want to be a great one. Here are the eight characteristics that draw the line between a good leader or a great one. 1. Great leaders do not manage people, they lead them. Just about anyone can manage others. Very few people are good at leading others. Leaders inspire and take […]

20Business Strategy: 5 Tips

Business Strategy: 5 Tips

Apr 9, 2015

When was the last time you thought about your business strategy? Don’t have one? Haven’t looked at it in a while if you do have one? Why not? Despite the fact that having a business strategy is listed in just about every “how to start a business” article or book, not all businesses have one or use […]

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